Purpose And Vision Plan

Help us spread the healing and hope from the shut up book and ministry!  The following are some brief talking points to share with teens, college students, and other people who are interested in our shut up vision.

WHO: Who is the book for? 

Teens, college students, and young adults.  The book is also for parents, teachers, counselors, youth pastors, and other caring adults who want to reach out to those who are hurting in this generation.

WHAT: What is the shut up book all about?

The purpose of the shut up book is to help teens and young adults shut up the lies and negative thoughts in their heads.

WHY: Why shut up?

Shut up is a book, a ministry, and a movement focused on helping teens and young adults become aware of the negative thoughts inside their heads in order to equip them to shut up the voices that are tearing them down.

The book is designed is a guided approach to help teens and young adults find hope, healing, and power to overcome negative and destructive thoughts. Today’s teens and young adults are experiencing tremendous pressure to succeed in everything from academics to sports, and the toll it’s taking on their mental health is devastating.  The CDC now reports that the teenage mental health crisis is an epidemic in the United States, noting suicide as the 2nd leading cause of death among teens age 10-24 years.

On a personal note, shut up is dedicated to the Eberwein family, whose 16-year-old son committed suicide after jumping in front of a train in the San Francisco Bay Area. The book is written by Christy Pierce, a mom of three teenagers, author, speaker, and pastor with a passion to help teens and young adults who are under tremendous pressure in today’s society and who are suffering alone.  Over a thousand teens and young adults helped Christy write the book and generously gave of their time, stories, ideas, and social media expertise to spread the shut up message.

Even as the book is being published, teenage suicide, depression, anxiety, and mental illness is increasing at alarming rates.

One of the major problems in the mental health field today is that teens aren’t getting the counseling or psychiatric help they need.  There are many barriers between a teen in need and the clinical resources that might help them including:

(a) many teens don’t believe counseling or meds will help them,

(b) they must first tell parents and many are hesitant to do that for fear of punishment or shame,

(c) parents must be supportive and willing to help,

(d) parents must have the financial resources to help,


(e) if parents do have the money and are willing, there are often long waiting lists to even see a good counselor that’s an expert in adolescent mental health.

The shut up book and website connect this target demographic of teens and young adults to practical help with depression, anxiety, bullying, eating disorders, and other serious issues.

HOW:  How is the shut up book and ministry designed to help?  

The shut up book helps teens and young adults know how to shut up the lies and negative thoughts by:

  • Increasing awareness about the different voices in their heads
  • Teaching them what different voices sound like: Which is God’s loving voice?  Which are the voices that build you up and which are voices that tear you down?
  • Helping them understand their feelings and know what anxiety, depression, and other mental illnesses look like and what to do if they are struggling with those issues
  • Encouraging them that they are not alone. The book and website show many other teens and young adults suffering from problems just like theirs and encourages them that there is help available.
  • Connecting them to resources they can use in crisis
  • Empowering them spiritually by teaching about prayer, how to hear God’s voice, and how to shut up dark or demonic voices.

Our most important mission:

We believe that one of the primary ways teens and young adults will learn to shut up the negative and dark voices is through experiencing God’s love in a personal way that brings healing, hope, and that empowers them to say shut up to the bad voices.

Our Vision Plan

Helping teens and college students find healing and hope, as they experience God’s love, so they can “shut up” the negative thoughts inside their heads.

VISION 2021-2022

We believe God has given us a critical mission to help hurting teens, college students and young adults who are suffering from mental health problems, suicidal thoughts and the overall stress of being a young person trying to survive in the COVID-19 lockdowns and stressors of 2020.  The CDC reported that 25% of young adults seriously considered suicide in the pandemic (cdc.gov). Our ministry helps young people connect with mental health professionals, compassionate peers, our books and practical resources to grow in their faith and experience of God’s love.  

Our mission field is huge with so many young people suffering alone nationwide and world-wide (teen suicide is the 2nd leading cause of death worldwide according to the WHO). We have a multi-faceted approach to helping teens and young adults.  Our mission is to reach teens and young adults through websites, books, social media, speaking engagements and peer mentors.  Partnering with organizations like Crisis Text Line, Talk Space, National Suicide Prevention, Soul Medic and K-Love Radio, we “triage” young people to the best resources for their unique needs including: psychiatrists, counselors, youth pastors, YouTube Channel crash courses, training seminars or prayer or our “life-line ambassadors” who are compassionate peer mentors. 

Program goals for 2021-2022 include:

  • Increase social platform media outreach including: re-branding our Instagram, Website, FaceBook, Twitter and more Tik Tok posts.  Funding for social media intern, Kelsey Moser from Baylor University for summer 2021.
  • NewHope You Tube Channel expansion:  Consultant Les Lederman (Westgate Church) will work with a team of college and high school students to add more videos to our channel and include practical “crash courses” on Help for Depression, Anxiety, Eating Disorders and How to Help Someone Who Is Suicidal.
  • Project Life-Line Ambassador:  Our vision is to train college and high school students to recognize hurting peers and give them the basic skills to listen and the local and national resources they can immediately connect their friend/classmate to for help including Crisis Text Line, Talkspace and local counselors and youth pastors.  NOTE:  Fall 2021 Pilot Project at Baylor University and then multiply across the country as God leads.
  • Eagles Nest School of the Spirit: On-line and in-person teaching by Christy Pierce and other speakers about healing prayer, intercession, hearing God’s voice and spiritual warfare.
  • Write and publish several books in 2021:

Christy Pierce will use her previous editor and book designers to publish

And edit the following books. Note: one high school and one college student

Helping with the youth edition of God Whispering book

God is Whispering to You (youth edition)

Helping Your Hurting Teen 

Say Shut Up (audible version and podcast creation)

Healing Prayer (2022)

  • Ongoing FREE Shut Up Book Give Away Program given to hurting teens and college students who want the book and cannot afford a copy. 

Financial and Other Resources Needed for 2021-2022;

The following are some of our personnel and programmatic funding needs for 2021-2022 (Note: for a detailed budget please email info@sayshutup.com and we will be happy to email a copy).

Staff Members:   At this time, Rev. Christy Pierce is the only staff person running the ministry.  Christy serves as President, author, speaker, pastoral counselor to teens and parents. Christy is also the primary fundraiser for the ministry and doing the administrative work for the ministry since our previous staff member stepped down due to pandemic issues.  Christy is being paid $1,500/month for 30 hours of work plus health insurance through being a validated ministry of the Presbyterian Church, USA. (Christy Pierce’s full job description available by contacting info@sayshutup.com)

Funding for existing part-time consultants and interns: 

    1. Tim Fung:  part-time financial consultant handling the accounting, Tax advice (PPP), health insurance payment, bill pay, annual tax Deduction letters for donors and overall financial input on fundraising and financial matters.
    2. James Browning:  Web design and management for all three ministry websites www.sayshtup.com, www.christypierce.org, www.newhopepeninsulaministries.com. James also serves as a consultant on social media and promoting The ministry to local churches.
    3. Les Lederman:  YouTube design, consultant, film producer and Manager of our YouTube content and videos.
    4. Kelsey Moser:  Social Media summer intern 2021
    5. Seeba and Associates: Tax Preparation and Filing 

Funding for future staff members to off-load Christy and multiply the impact of the ministry:

Administrative Assistant (20 hours/week)  This person would fill Julie Davies position who left the ministry in spring 2020 due to pandemic issues.

Fundraising Consultant:  A huge help would be a part-time fundraising consultant who could help Christy with the fundraising annual strategy and reach more donors, especially smaller donations.

Book Design, Editing, Publication and Distribution (Note:  At this time, all proceeds and royalties for our books go entirely back into the ministry account to reach more young people) Jennie Bower (editor)  Tyler Hanson (graphic design and amazon liaison work) Their consulting fees TBD depending on how many books we do in 2021-22.

FUNDRAISING GOAL:  Overall budgetary goal annually is 100k per year with the hopes of funding for three years out (detailed budget available by contacting info@sayshutup.com)


Administrative: volunteer staff of people called to help us with things like sending out books, social media, letter sending, etc)

Prayer: our most important need!  Need people who want to be on our intercessory prayer team either via email or our weekly zoom prayer calls.

Eagles Nest and Retreats: in the future (2022) we plan to host youth retreats for kids who want to come and learn to hear God’s voice and receive prayer.   People who want to plan or host these events would be a huge help.

Church connections: people who will contact churches and youth ministries that want Christy to speak virtually (until pandemic restrictions lift) and then in person. 

School connections: people who feel called to help us provide resources to teachers, principals and facilitate speaking events etc.

Medical research and contact with clinical professionals: therapists or doctors, or people in the medical field (or have that specific interest) who feel called to keep us current with the latest medical statistics on teen and young adult suicide stats and other mental health stats that are accurate.  People who are willing to keep in close touch with trusted resources that we can refer teens and college kids to for help.